01 / WORK ARCHIVE

Brand & Campaign Work

A transparent record of hands-on social media execution, content planning, and campaign support across diverse brand accounts.

43-Reel Festive Reels Strategy
SPECSPEC PROJECT
Shimontini FashionStudio (Spec)CONCEPT DESIGN

43-Reel Festive Reels Strategy

A festive content strategy ensuring a DM-booked saree boutique stays active and visible beyond the Durga Puja peak.

Contribution Level:

Festive Content Strategy · Visual Hooks · Scriptwriting

Highlight:

43 Reel Scripts · Oct–Nov 2026

31-Day Winter Hydration Plan
SPECSPEC PROJECT
Bisleri (Spec Project)CONCEPT DESIGN

31-Day Winter Hydration Plan

A comprehensive 31-day content roadmap addressing the seasonal winter drop in water consumption.

Contribution Level:

Content Strategy · Visual Camera Hooks · Copywriting

Social Media Execution Support
BRAND & SOCIALSUPPORT ROLE
Zee Bangla SonarSUPPORT ROLE

Social Media Execution Support

Fast-paced content coordination and campaign distribution for television and entertainment media.

Contribution Level:

Content Planning Support · Campaign Coordination Flow

Marketing Notebook
PERSONALPERSONAL
Personal ProjectPERSONAL PROJECT

Marketing Notebook

Ad teardowns and original concepts from digital marketing training, and what each exercise taught me about planning content.

Tags:

Ad Teardowns · Concept Ideation · Topical Marketing

Highlight:

4 Ads Analysed · 3 Original Concepts

FIFA 2026 Knockout Campaign
CAMPAIGN
WalplastSUPPORT ROLE

FIFA 2026 Knockout Campaign

High-engagement social media campaign executed during the FIFA knockout phase to drive real-time audience participation.

Contribution Level:

Campaign Planning · Content Strategy · Community Management Support

B2B Social Media Execution Support
BRAND & SOCIAL
MSP SteelSUPPORT ROLE

B2B Social Media Execution Support

Structured digital presence support for an established steel manufacturing brand.

Contribution Level:

Social Media Content Handling · Scheduling · Posting Consistency

Brand Social Media Support
BRAND & SOCIAL
WalplastSUPPORT ROLE

Brand Social Media Support

Ongoing social presence support for a construction and building solutions brand.

Contribution Level:

Social Media Workflows · Content Planning Coordination

Digital Presence & Campaign Assistance
BRAND & SOCIAL
DrychemSUPPORT ROLE

Digital Presence & Campaign Assistance

Structured communication support for an industrial manufacturing product line.

Contribution Level:

Content Flow Management · Messaging Alignment Support

“I’m Choosing a Life” 4-Part Carousel
SPECSPEC PROJECT
Nivaas Living (Spec)CONCEPT DESIGN

“I’m Choosing a Life” 4-Part Carousel

Reframing real estate marketing by highlighting what traditional brochures leave out: lived daily routines and genuine community.

Contribution Level:

Strategic Copywriting · Emotional Reframe · Carousel Art Direction

Highlight:

4-Slide Narrative Carousel